Writer’s block.

If you’re a blogger or copywriter like me, this is the most dreaded thing that could happen to you. It’s that particular state where there’s just absolutely nothing that comes to mind!

Imagine holding a pen with a piece of paper in front of you or imagine facing the computer screen with your fingers already on the keyboards and yet all you see is that blank piece of paper or the blinking computer screen.

It seems that everything just came to a halt and while the clock is ticking, you just don’t see yourself moving. You’re at a standstill. At times you are so tempted to give your brain a whack but well, that would be quite painful, so you just end up a frustrated copywriter.


That’s how I would really put it. When you lack inspiration, you stumble and come to a writer’s block.

What to do?
Break copywriter’s block.

Here Are Some Things To Do According To Ben Settle As Mentioned In His Million Dollar Copywriting Secrets Course (which is Module 3 of  The MLM Traffic Formule 2.0 Course) :

#1. Read Anything.

Be a voracious reader! Reading is food for the brain. When I was in college, I had this professor that would literally read anything including the minutest of candy wrappers and plastic bags.

All things that passes through his hands, as long as it has fine print in it, he will really take time to read! It really goes without saying that reading opens up new worlds and vicarious experiences for all of us that could really be a good source of inspiration.

Sometimes you’ll even be surprised to know that you would actually be drawn to particular books at just the right time. It’s that chiasmic experience where the books actually choose you and not you choosing the books. Happened to me several times and I relish that moment.

#2. Get Used To A Particular Time To Write.

I believe in rhythms. I think our bodies and minds are preconditioned to do some things way better at certain times of the day or night and we should really take note of this and acknowledge it. Once this rhythm is set, try to keep up with the schedule. Before you know it, everything just flows freely and you ultimately break copywriter’s block.

#3. Check The Urban Dictionary.

This is really interesting because you get access to new and exciting coined words that you wouldn’t otherwise see in other standard dictionaries. The first word I discovered in the Urban Dictionary is metrosexual followed by narcisurfing. If you still don’t know what these two words mean, you’re probably still in the dark!

#4. Drink.

In vino veritas. In wine there is truth. This is a famous toast made by a fraternity house back in college and although gone were the days of wine and song for me (unless the occasion really calls for it), there is really truth to this adage.

In our sobriety, we are often analyzing things so much, editing and revising our work often, which makes us lose sight of the essence of what we really want to say or express in writing. To loosen up our inhibitions a bit, a good dose of some liquor can actually unleash the creative, and may I say, uninhibited genius in all of us. I know Ernest Hemingway will really agree with us on this one!

What Say You Copywriters? How Do You Break Your Copywriter’s Block?

Maybe you could share with us your own tips! Share your thoughts by leaving a comment below. If you enjoyed this post, don’t forget to share, retweet, or bookmark! Thank you!

To Your Success,

Elmar Sandyck
Elmar Sandyck

13 thoughts on “4 Easy Steps to Break Copywriter’s Block

  1. Hi Elmar,

    On my end, when I can’t think of anything to write, I just take a snooze!LOL. Perhaps I’ll try point no 4 one of these days. Thanks for sharing!

    All the best,

  2. Hi Ilka,

    Well actually #4 can be a dangerous one, but it can also be a very powerful one, but only if you can limit yourself.

    Of course I don’t mean “Drink 3 bottles of wine… :-)” but what I’ve remarked is that a good glass of wine can relax your body and your mind and that it get’s the juices flowing again. But of course you have to limit yourself!

    The ideas you give are also great : going for a walk, take a shower or watch a good video.

    Personally I also like to go for a good run or go to the gym. This helps to break copywriter’s block too!

    Thanks for stopping by Ilka!


  3. I love the idea of checking the Urban Dictionary to stimulate some creative wordplay. As far as picking a specific time, unfortunately my best times seem to be from 10 PM to 4 AM which does have the positive effect of allowing me to chat with friends in other countries that are about a day ahead of the U.S.

  4. Hi Paul,

    Indeed, checking the Urban Dictionary is a great way to find some great ideas. When I’m at a place where I have only internet access and don’t have the Urban Dictionary in my pocket 🙂 I like to use this site http://thesaurus.com, it’s a great place to find synonyms.

    About the time frame to work…I’m a night owl myself too, and my wife is not always happy with it 🙁 !

    Thanks for your great comment!


  5. Hi Dora,

    That’s actually what I wanted to say with number 4… don’t become a ragin alcoholic, but a good glas of wine can help a lot to get the creative juices flowing.

    Thanks for your great comment.


  6. Good work, Elmar!
    Each of the 4th step were very useful for me. But about the third step now I prefer to use thesaurus online, just because it’s very comfortable. Maybe it will also help you.
    Best Regards,
    Jim Bustovsky

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