Relevant KeywordsIf the great playwright

William Shakespeare were alive today, what would be his relevant keywords?

I had some musings the other day about how the advent of technology has drastically changed the writing landscape.

Long gone are the days of just writing for the sheer pleasure of creating something. All you needed was a pen and a paper, or a typewriter, and some valuable time away from everything else.

But now, as Google has permeated every inch of the online world, truth be told, that we are somehow subject to its dictates and commands. Google has spawned the phenomenon that is search engine optimization or SEO and it is a well-oiled machinery that involves keywords.

Keywords are words that makeup a sentence that if repeated often enough in one article, can truly increase the chances of your article being found by the search engines like Google. In the SEO world, everybody wants to be found.

Which brings me back to my question:

If The Great Playwright
William Shakespeare
Were Alive Today,


What Would Be His Relevant Keywords For SEO?


Let’s take a look at some of his famous quotes from Romeo and Juliet:

“For stony limits cannot hold love out,
And what love can do that dares love attempt.
Love goes toward love, as schoolboys from their books,
But love from love, toward school with heavy looks”.


Shakespeare’s keyword is LOVE!

But, Try This:

Type “love” in your search engine of choice, and what do you get? A lot of love! So much love, in fact, that it cannot be contained! So, what happens to Shakespeare’s keywords? Just like most of his characters – “loves” lost.Try Market Samurai now for free!

Unfortunately for Shakespeare, the Internet is just saturated with a lot of “love” keywords. Shakespeare’s love would be in great competition!

There’s more to love, really.

Which is why in my succeeding blogposts, I will be outlining in a 4-part series how we can find the best keywords. After all, finding just the right keyword for all our intents and purposes spells the big difference between just love and well, a business lead that further leads to a sale.

The first part of the series will tackle finding relevant keywords.

What Is Your Keyword?

Hold that thought and let’s reexamine our use of that keyword as we move along this series of posts.

Share your thoughts by leaving a comment below. If you enjoyed this post, don’t forget to share, retweet, or bookmark! Thank you!

To Your Success,

Elmar Sandyck
Elmar Sandyck

10 thoughts on “Learning From Shakespeare: Your Guide To Relevant Keywords

  1. Hi Robert!

    Thanks for dropping by. Yeah, I guess we are in the same boat here. I don’t think we will ever really know at this point yet. Technology is just so fast that at the blink of an eye something pops up again and we need to keep up with it otherwise, we are just so lost in the digital world.

    Are you referring to some kind of censorship in the near future? It’s not a remote possibility. As it is, the Web is saturated with a lot of, pardon my language, “crappy material,” if you will. I think all of us deserves some kind of material that we could learn something from. But, we are all learning and it’s a long process and perhaps, when we are long gone, our children will be more discriminating.

    Best regards,

  2. Hi Ilka,

    Great that you appreciated it, Ilka! That’s a good coincidence that we wrote about more or less the same topic. I’ll hover over your page and give you my thoughts and comments as well about this as well :-).


  3. What would Shakespeare write. Probably posts that are too long for Google’s SEO liking. The good news is he would also likely use long tail keywords extensively and pick up a great deal of niche traffic for his efforts. Great post, good insights. Thanks!

  4. What a fun and memorable post – especially the clincher idea of “loves” lost. I’m going to test this example as a way to explain keyword research to some of my friends who recently have been asking me about web marketing.

  5. Hi Jon,

    You’re probably right, chances are great Shakespeare would have used long tail keywords and picked a great deal of niche traffic.
    I think he was only able to write such masterpieces by not worrying about keywords and by making sure he wrote for his audience!

    Thanks for your great comment!


  6. Pingback: What Would Be Shakespeare’s Keywords?
  7. Pingback: Keyword Lesson from Shakespeare

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